Online Shopping for the Holidays

Did you know...

The Mindset of a Multi-Channel Shopper Survey by MarketLive and The e-Tailing Group has more findings that show consumers favor online shopping for the holidays over the brick-and-mortar alternatives!

According to the survey, 55% of US shoppers plan to purchase online during the holiday season. That's up from 49% last year!

MarketLive reports that the "online channel continues to gain wallet share as indicated...by the fact that 26% of shoppers plan to purchase more gifts using the Internet. Last year only 21% planned to buy more gifts online."

And if you’re a business who sells unusual products or services, you definitely need to get your Web presence underway! The survey found that 85% of shoppers would pay full price for "hard-to-find" products as well as "customer conveniences and effective customer service."

Lauren Freedman, the president of The e-Tailing Group, said, "It's exciting to see shoppers continue to embrace the Web channel, especially in these challenging economic times...(retailers) must remain vigilant and deliver truly convenient, compelling and customer-service oriented experience to continue to reap market share channel gains."

Consumers Rely on Web for Holiday Research & Purchases

Did you know...


It's the time again: Holiday research is starting to pop up everywhere! According to a recent survey from Burst Media, consumers will rely heavily on the Web for their holiday research and purchases!


More than 78% of the survey's respondents who! shop online said they plan to purchase "at least the same if not more holiday gifts online this year than they did in 2008."


Burst Media also reports that "The Internet has become a go-to holiday shopping resource." In fact, only 14.7% of the study's respondents said they don't plan to shop online!


With results like that, how could any business not leverage the Web? Now is the time to start building YOUR Web presence so you'll catch all those online holiday shoppers!

WebDrafter.com Redesigns site for Gas Products Sales, Inc.

Gas Products Sales, Inc. is proud to announce the redesign of their site from WebDrafter.com.

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Upcoming Holiday Season

Summer may just be winding down, but researchers are already collecting data about the upcoming holiday season. IRI Consulting and Innovation recently released its newest holiday survey, and the results aren't surprising...Americans are taking their shopping to the Web this year!

They attribute the rise of shopping online for gifts to factors like convenience, saving time and avoiding crowds! In fact, the survey predicts an 18% increase in online shopping over last year!

WebDrafter.com Redesigns site for Perry Printing

WebDrafter.com announces the website redesign for Perry Printing.

Perry Printing of New Bloomfield, PA is a full service printer providing customers with quality printing since 1922.

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