Growing Number of Mothers on the Web

Did you know...

Last month, we shared some recent information about the growing number of mothers on the Web. Here's more research on this booming demographic!

According to eMarketer, 34 million mothers in the US go online at least once a month. The research firm concludes that mothers are "key decision makers for many family purchases, and increasingly the information they obtain and activities they engage in online affect those decisions."

eMarketer's Debra Aho Williamson said mothers, "shop for their kids-and themselves and when they find something great for their family, they talk about it, not only with their family and friends, but often with a much broader online audience."

Last October, Razorfish and CafeMom found that the most popular categories among mothers using the Web to research products or make a purchase included:

• Clothing & Fashion Accessories
• Food & Cooking
• Baby & Parenting
  

So if you provide services in any of those fields, you need a Web presence that will meet the increasing demands of online moms! Call (866-421-3723) or visit us online today for a free quote at http://www.webdrafter.com.