Did you know...
A new study by CA in the United Kingdom found that 88% of respondents conduct online research before they decide to make a purchase, and 94% said they use the Web for shopping! According to TheWiseMarketer, which reported the study's findings, "This suggests that, even for companies that are not directly selling their products online, the Web experience is still of vital importance."
The study's respondents also said they expect Web sites to be "always available" and "instantly responsive." In fact, well over half of consumers said they'll move on to another Web site if they run into any difficulty with navigation or transactions!
These results further reinforce how crucial it is for businesses to invest in a reliable Web presence that meets the growing expectations of Web users!
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