Wednesday, May 16, 2012

Why Have a Website Redesign?

So, the website you had built for your business is finally starting to show its age.

The look, which was "in" at the time, has gone out of style like the Web design version of bell bottoms. The sidebar is littered with links to sites that no longer exist. Your header has social media icons for networks that no one is using anymore. And your content hasn't been refreshed since the day it was first written. Traffic has dropped, conversions have dropped, and your company's credibility is on thin ice.

If you can relate to even one of these scenarios, or something similar, it's probably time for a redesign.

The basis behind a redesign is always based upon improvement. There is something that can be improved, or many things that can be improved, but that's where the journey always begins. If you break it down even more, you might find it necessary to have your site redesigned for:

  • Sales optimization
  • Better organization of information
  • Rebranding
  • Staying current with Web design best practices

Regardless of your motivation, again, you'll always find it is based around the idea that your website can be improved in some way.

Are you looking to improve your current website? Get in touch with PA Web design company WebDrafter.com at (866) 421-3723

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